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CES 2025 insights

Walking through the halls of CES 2025 in Las Vegas, it was clear that the energy had shifted. The buzz of innovation was still there, but with fewer people and fewer car manufacturers and big consumer brands present, it felt more focused. After a decade of attending CES, we at Mormedi see this event not just as a showcase of technology but as a lens to understand how industries and ideas are evolving. This year, we left asking important questions: Where is mobility heading? How do smart homes truly improve daily life? And how can health tech empower people in meaningful ways?

Over the  15 years we have been attending, CES has reflected a curious evolution—moving from a focus on hardware to software, only to circle back to the importance of technological components like semiconductors. Also, we have seen how it has expanded into new industries such as sustainability, e-health, mobility, and well-being. These aren’t just industry trends—they’re fundamental challenges shaping the way we live and interact with the world around us.

Mobility: Where Are We Going?

Mobility at CES felt like it was narrowing its focus. Toyota’s "O-Beya" platform stood out as an incredible use of generative AI, creating a virtual “big room” that preserves the expertise of seasoned engineers while fostering collaboration. It’s a smart way to make complex systems more efficient without losing the human element.

Honda’s electric vehicles, the Honda 0 SUV and Saloon, highlighted how AI is becoming a critical driver in electrification. Their Asimo operating system integrates hands-free Level 3 automation, setting a new standard for what electric cars can achieve. Collaborating with Renesas for semiconductors is a proof to the importance of these components in realizing ambitious visions.

Suzuki underscored the systemic approach needed for autonomous and electric vehicles, emphasizing the significance of business ecosystems. It’s no longer just about the vehicles themselves but also about the infrastructure that supports them. This holistic perspective aligns with the broader trends seen at CES.

Sony’s Afeela is another standout example. Just two years ago, it was a concept; now, the car is set to launch in 2026. This rapid progress from idea to reality highlights the pace of innovation when partnerships and vision come together.

Meanwhile, micromobility continues to grow, though other trends, like eVTOLs (electric vertical take-off and landing vehicles), seem to have taken a backseat. Practical, scalable solutions like Suzuki’s Glydways are taking the spotlight. Designed to alleviate urban congestion with autonomous pods, Glydways showcases how modular and adaptable systems can reshape cities into more accessible and environmentally friendly spaces.

These advancements remind us that mobility isn’t just about movement—it’s about creating experiences that connect people, vehicles, and infrastructure in meaningful ways. At Mormedi, this systemic approach is central to how we think about designing for the future.

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Smart Homes: How Can Technology Feel More Human?

The smart home innovations at CES 2025 weren’t about flashy gadgets. They were about making technology feel more human. Philips Hue’s AI-powered Lighting Assistant, for example, transforms how we interact with light, letting users create the perfect ambiance with a simple voice command. It’s intuitive, simple, and impactful.

Samsung, Panasonic, and LG are leading the way in sustainability—not just by improving energy efficiency but by embracing circular economies. These companies are proving that innovation and responsibility can go hand in hand. Meanwhile, brands like Hisense and TCL have elevated perceptions of quality and design, showing that competitiveness today requires excellence across the board.

Samsung’s “Home AI” system created an interconnected ecosystem that manages everything from monitoring pets to predicting household routines. LG’s “Affectionate Intelligence” showed how AI can align with our emotions, integrating seamlessly into daily life without feeling intrusive.

Security also saw meaningful advancements. Baseus’ solar-powered Security S2 Camera uses AI to differentiate between people, pets, and vehicles, making home security smarter and easier. TP-Link’s Tapo PalmKey Smart Door Lock introduced palm vein recognition, taking convenience and safety to the next level. And then there’s Matter, the universal standard ensuring that devices from different brands can work together. It’s a game-changer for creating truly connected smart homes.

For us at Mormedi, smart homes represent more than technology—they’re about creating spaces where people feel comfortable and supported. How do we make these systems seamless yet meaningful? How can AI reduce daily stress while adding value to our lives? These are the questions that guide our work.

Health and Well-Being: What Does Empowerment Look Like?

Health tech was another highlight of CES 2025, with products that felt more personal and empowering than ever. Withings Omnia, a smart mirror capable of real-time health scans and telehealth consultations, exemplified how technology can make healthcare more accessible. Eli Health’s Hormometer expanded home diagnostics, using saliva tests to provide insights into stress, sleep, and fertility.

The focus on wellness extended beyond health monitoring. Ozlo Sleepbuds tackled sleep disruptions by masking noises, while MindMat AI Companion provided personalized meditation and stress relief. Even sustainability found its way into health tech, with devices like the LeafyPod AI Planter, which automates plant care to bring greenery indoors, and the Kirin Electric Salt Spoon, which mimics the taste of salt for low-sodium diets.

At Mormedi, we believe that health technology should empower people—not overwhelm them. These tools need to integrate seamlessly into daily life, enhancing well-being without creating new complexities. Thoughtful design is essential, and that’s where our expertise comes into play.

Looking Ahead: What’s Next for CES?

This year’s CES left us with as many questions as answers. With fewer attendees and a reduced presence of car manufacturers, it’s clear that the event is evolving. But the themes of AI, sustainability, and human-centered design remain as relevant as ever.

We also saw glimpses of the future through technologies like Xreal and Meta’s virtual reality glasses, which continue to blur the lines between the physical and digital worlds. These innovations remind us of the exciting potential technology has to transform our experiences.

For Mormedi, these themes are at the heart of what we do: creating systems that are innovative, practical, and deeply connected to people’s lives. As we reflect on ten years of attending CES, one thing is clear: technology isn’t just about solving problems—it’s about creating opportunities. How do we push boundaries while staying grounded in what people truly need? How do we design for a future that feels both exciting and accessible? These are the challenges we’ll continue to explore, one solution at a time.

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